There is a better way to create and invest in the future. Semcap (formerly called Seminal Capital) invests behind seminal trends in sectors that have the greatest impact on humanity – Healthcare, Education and Food & Nutrition. We worked on creating branding for the master Semcap brand as well as the three investment arms operating underneath it. After months of design exploration we ended up creating unique icons for each using semi circles in a 3 x 3 grid. This helped ensure that each entity had a unique logomark while keeping a cohesive look to all 4 brands.
View the full case study here.
Johnny Pops co-founders Connor Wray and Erik Brust were recently featured in a Star Tribune article discussing their new 80,000-square-foot manufacturing facility in Elk River. The company and its 80-plus employees, now based in St. Louis Park, will be moving its headquarters to Elk River later this year following renovations and improvements at the new site.
“People look at food businesses and think it’s an overnight success, but for us it’s a 10-year overnight success,” said Erik Brust, co-founder and chief executive of JonnyPops. “This facility is a huge investment in our future and a re-commitment to Minnesota.”
Read the full article: www.StarTribune.com
This past summer, we had the great honor of working with Minnesota’s very own, Twin Cities Time and Luxury. Specializing in luxury watches, they offer sourcing services that will provide you with the best selection of timepieces around. In addition to watches, they offer select jewelry and accessories. Check it out!
For more information, visit https://tctimeandluxury.com
Gem House is the culmination of a life-long dream: To create an exceptionally inviting retreat and adventure base on the shores of mighty Lake Superior. Located a minute’s walk from the historic Naniboujou Lodge, and a 15-minute drive north of Grand Marais, the Gem House is a unique destination for rest and a true North Shore experience.
Gem House’s wide, sandy beach is a rare find on Superior, perfect for gemstone hunting, beach walks, evening fires, and fishing next to the Brule River. Be sure to stop in at the Naniboujou Lodge and enjoy a meal in what is arguably the most unique dining room in all of Minnesota. When you need a forest fix, explore the sprawling Judge C.R. Magney State Park just on the other side of Hwy 61. Bring your boots and make the challenging hike from Gem House up to the mysterious Devil’s Kettle Falls. We are also very near the Superior Hiking Trail featuring endless areas for exploration. And, of course, you’ll want to visit Grand Marais and Grand Portage while you’re here.
Special Thanks to Scott Anderson from Room 34, as well as Stephane Rau and Jon Barber from Rau+Barber!
For more information visit superiorgemhouse.com.
Keep in touch on Instagram @superiorgemhouse.
Recently, we’ve been cooking up loads of new visuals for a number of different Minnesotan podcasts! From topics surrounding the Minnesota Vikings and their season, to conversations taking place on a Zamboni in an ice arena, there is surely something for everyone. Take a look at some of the pods’ listed below!
Before founding the Twin Ignition venture capital fund in 2019, Twin Cities businessmen Seth Peter, Ben Rasmussen and Scott Aubitz all had high-flying corporate or entrepreneurial ventures with well-known companies such as NetSpi and Bright Health. Now, they are mentoring and supporting the next generation of Minnesota entrepreneurs while filling their time with more family and less long nights at the office.
Through Twin Ignition, Peter, Rasmussen and Aubitz hope to spare younger entrepreneurs from walking the tough road alone.
“At almost every step, we’ve walked a mile in their shoes,” Rasmussen said.
Check out the full article by Star Tribune: https://www.startribune.com/twin-ignition-founders-energized-by-mentoring-next-generation-of-minnesota-entrepreneurs/600102066/
Replace is VERY excited to show off this new work we have just finished for the GREAT folks at B+E Maple Syrup in Wisconsin. Amazing folks with an amazing sustainable vision. This new brand is an energy shot made with good energy (both in the people and the product) – all pure Wisconsin maple syrup and it tastes great. Embark! For the Modern Explorer. Big ups to Lucas Richards for the amazing work on this amazing brand! Big ups to EMBARK!
People today eat too much sugar, too many preservatives, and too little fat. The goal of Grasso Foods is to reintroduce people to naturally delicious, fat forward products. Aside from tasting great, they keep you full, focused, and ready for action much longer than their sugary, preserved counterparts. ‘Grasso’ is Italian for ‘fat’, and like Italians, they take great pride in the food they serve, and won’t let you walk away unsatisfied. Who says the healthy food revolution can’t taste great?
We have been working on Grasso for almost an entire year now, and are so excited to finally show it off. All the illustrations were done by us, as well as some custome typography. We are extremely happy with how it turned out and even happier to work with a fantastic Minneapolis owned business!
We are very proud of this new Cannabis brand that we were lucky enough to design for our awesome Vireo client. Check out this great write up in Forbes. The Minnesota-based multi-state operator Vireo Health recently released “Lite-Bud” which the company claims to be “America’s First micro-dose pre-rolled cones. Lite-Bud pre-rolls are made with flower testing in at 4-10% THC, which is notably lower than the high twenties standard for cannabis flower cultivars available at dispensaries. Just Lite. Just right.
Read the article here: https://bit.ly/2vivXgH